PPC

Generating Quality B2B Leads from PPC Campaigns

Do your pay-per-click (PPC) campaigns generate an impressive number of leads but, at the same time, it feels like they miss the mark? While the staggering conversion rates and the low cost per lead may give you an initial sense of accomplishment, you will soon realize that the real measure of your PPC campaigns’ success is the return on investment (ROI). If the leads are … Continue reading Generating Quality B2B Leads from PPC Campaigns

holiday home

Vacation Rental Marketing Tips to Increase Bookings

Humans are considerably flexible beings. Their decisions and behaviors are based on countless factors. But there is something which always expects a human to act like a machine and this thing is a Job. This era is considerably faster than the times before us. Everything is needed more. More work means more stress and less rest. All this routine turns a man into a machine … Continue reading Vacation Rental Marketing Tips to Increase Bookings